The Dos and Don’ts of Real Estate Wholesaling

Real estate wholesaling is a popular investment strategy that involves finding discounted properties and selling them to other buyers for a profit. It offers a great opportunity for beginners and seasoned investors to get started in real estate without having to put in a lot of money. However, just like any other investment, wholesaling has its own set of dos and don’ts that must be followed for success. In this article, we will take a look at some of the dos and don’ts of real estate wholesaling.


1. Build a Strong Network: It is important to build a strong network of buyers and sellers to be successful in real estate wholesaling. Attend networking events, join real estate investment clubs, and use social media to connect with potential buyers and sellers.

2. Find Motivated Sellers: The key to successful wholesaling is finding properties from motivated sellers. Reach out to homeowners who are facing foreclosure, or those who have inherited properties they are looking to sell quickly. These sellers are often willing to offer properties at a discounted price.

3. Negotiate Effectively: To be successful in real estate wholesaling, you need to be a good negotiator. Negotiate effectively with sellers to get the best possible price for the property. Be clear about your intentions and remember that a win-win situation is always the best outcome.

4. Conduct Due Diligence: Before purchasing a property, make sure you conduct a thorough due diligence process. This includes checking for liens, zoning restrictions, and other issues that may affect the value of the property.

5. Have a Backup Plan: It is important to have a backup plan in case your first buyer falls through. Be prepared to find another buyer quickly so that you can still make a profit on the property.


1. Overpay for Properties: The key to successful wholesaling is making a profit on the purchase and sale of the property. Do not overpay for a property and make sure you have enough room to sell it at a profit.

2. Ignore the Condition of the Property: Make sure you inspect the property thoroughly before making an offer. A property in poor condition may require significant repairs, which can eat into your profits.

3. Fail to Build Trust: Real estate investing is all about building relationships and trust. Do not ruin your reputation by failing to follow through on deals or not being transparent with buyers and sellers.

4. Break the Law: Real estate wholesaling must be done within the confines of the law. Do not engage in fraudulent or illegal activities.

5. Rush Through the Process: Wholesaling may seem like a quick way to make money, but it requires time, effort, and patience. Do not rush through the process, as this can lead to costly mistakes.

In conclusion, real estate wholesaling can be a great way to get started in real estate investing. However, to be successful, you must follow the dos and don’ts outlined above. Build your network, find motivated sellers, negotiate effectively, conduct due diligence, and have a backup plan. On the other hand, avoid overpaying for properties, ignoring the condition of the property, failing to build trust, breaking the law, and rushing through the process. By following these guidelines, you can increase your chances of success in real estate wholesaling.